CONTENT.
o1
About me
o2
Creative Ideation
o3
Trend Analysis
o4
Visualization
o5
Creative Direction
o6
Branding
o7
Creative Workshop
About.
Brand & Creative Consultant with a background in brand marketing within agencies and in-house teams. Proven expertise in crafting innovative campaigns and driving brand awareness and engagement.
Adept at leveraging TikTok's platform to create compelling contentthat resonates with audiences and delivers measurable results. First-Class Graduate from Middlesex University London with a degree in BA Advertising, PR and Branding.
Work Experience
Brand & Creative Consultant
TikTok - Tokyo, Japan
2023 - Present
Senior Brand Marketing Executive
eComplete Group - Manchester, UK
2022 - 2023
Brand Marketing Executive
The Hut Group - Manchester, UK
2020 - 2022
Education
BA Advertising, Branding and PR
Middlesex University London
2017-2020
International Foundation Course
Middlesex University London
2016-2017
Clients.
and more
o2
Creative Ideation.
o2
Creative Ideation.
x
Photoshop
CANVA
PPT
After the big hit we had with Pikotaro in 2023, KitKat decided to roll out another exciting campaign featuring their newest flavor, KitKat Gold. As their creative consultant, I brainstormed a fun and engaging strategy to promote their product launch on TikTok, leveraging the platform's reach and influence.
TikTok Branded Effect idea
Creator Strategy
x
Photoshop
CANVA
PPT
Within the realm of TikTok, the Unilever group has established a robust presence, particularly resonating with users invested in self-care. I've formulated a creative ideation strategy aimed at spearheading purpose-driven campaigns for each of LUX, Clear, and Dove, leveraging the platform's dynamic environment to engage with our target audience effectively.
Creative Strategy 2
Creative Strategy 1
o3
Trend Analysis.
o3
Trend Analysis.
Consumer Insights
Social media Trend
Visualization.
o4
Concept Moodboard 01
Concept Moodboard 02
Creative Mock up
o5
Creative Direction.
I spearheaded the production of a promotional video for the latest launch of yoga wear from Myprotein. Collaborating closely with a creative team, I played a pivotal role in orchestrating the shoot and overseeing the entire production process from start to finish.
Branding.
o6
Brand Guidelines
Developed a comprehensive brand guideline for my online store, encompassing various essential elements. This guideline outlines specifications for our logo usage, establishes the tone of voice to maintain consistency in communication, articulates our brand mission to align all activities, defines a cohesive color palette for visual consistency, provides guidelines for font usage to ensure brand uniformity, and outlines principles for photography and imagery to maintain brand aesthetics across all channels.
Logo Design
Creative Workshop.
o7
Partnered with a diverse array of clients, including L'Oréal Paris, Kose, Nike, Coca-Cola, and others, to organize workshops focused on fostering creativity on TikTok. These workshops feature interactive activities such as inviting TikTok creators, facilitating creative brainstorming sessions, and providing educational tips to empower clients in exploring their creativity effectively on the platform.
Let’s create and explore
ryuya19960720@gamil.com
@ronniehonda
@ronniehonda
@ronnieryuyahonda